Fueling Team USA on the Road to Sochi
We’re on our way to Sochi! Today we proudly announced our sponsorship of U.S. Olympic and Paralympic athletes for the Sochi 2014 Olympic and Paralympic Games. ‘Team Chobani’ is made up of six athletes, chosen based on their passion, dedication, and embodiment of our dedication to doing things the right way, not the easy way.
Representing a myriad of sports, the six members of Team Chobani were hand-selected for their commitment and embodiment of hard work, passion, and dedication to striving for the best – just like us!
As our Chief Marketing Officer, Peter McGuinness, says, “Our approach is not out of the typical corporate play book – we’re truly honored to support these amazing athletes given that they, like us, understand and embrace the importance of never cutting corners and having a genuine dedication to doing things the right way. It’s how they train, and it’s how we craft each and every cup of Chobani. The journey of each of these athletes is as incredible as their medals and accolades. We are proud to help naturally power Team USA and will be rooting for them on the road to Sochi.”
And that’s not all! High-protein Chobani is a great pre- and post-workout recovery fuel for all, from athletes training to perform at the highest level to consumers looking to live a healthy, active lifestyle. Our products are backed by USOC dietitians and will line the fridges of the Olympic hopefuls as they train and perform throughout the games! Is some jealousy setting in? We thought so.
Meet the Athletes
Lindsey Jacobellis, Snowboard Cross. Danbury CT. Favorite Chobani flavor: Vanilla
Allison Jones, Paralympic Skiing. Colorado Springs, CO. Favorite Chobani flavor: Raspberry
Hannah Kearney, Mogul Skiing. Norwich, VT. Favorite Chobani flavor: Passion Fruit
Zach Parise, Ice Hockey. Minneapolis, MN. Favorite Chobani flavor: Vanilla Chocolate Chunk
Rico Roman, Sled Hockey. Wincrest, TX. Favorite Chobani flavor: Black Cherry
Evan Strong, Para-Snowboard Cross. Maui, HI / Nevada City, CA. Favorite Chobani flavor: Plain
We’ll be participating in the Road to Sochi tour, delivering full-size samples across the U.S. leading up to the Games, kicking off with the 100 Day Countdown celebration on Tuesday, October 29 in New York City’s Times Square.